A-level teams with B-level ideas succeed. B-level teams with A-level ideas fail. This course provides a comprehensive roadmap for building a standout team, teaching everything from hiring to structure, compensation, and culture.

Wendy Grad Digital Practice Manager at Bain & Company

November 12th, 2013

Our start up is about to make our first offer to a CTO and we'd like to get input on salary & equity that would be appropriate.  Here is our... More

Read 26 answers

John Duffield

December 30th, 2013

Hi guys, thanks for all the great feedback to my post 'What else can you do to be as attractive as possible to a tech CoFounder?' - I may have found... More

Read 38 answers

Candice Hughes, PhD, MBA

September 16th, 2013

I have been negotiating with a technical co-founder. However, he needs to have a salary to come on board... More

Read 42 answers

Caleb Garling Writer

February 10th, 2014

What is a standard way to divide equity where Co-founder A has been building the product for a year and Co-founder... More

Read 29 answers

Andrea H Special Projects Director

March 16th, 2015

I was wondering what the appropriate amount of equity is to give a CTO. I am in the early stages of launching This Dog's Life (.co), a discovery platform highlighting up-and-coming... More

Read 44 answers


May 24th, 2016

I want to describe my situation and get your thoughts - as many as possible - on what is a fair offer to a new team member in a startup.I started... More

Read 17 answers

Monica Zent Founder, CEO, Investor; Board Member, Advisor

July 17th, 2013

For a key advisor who is bringing value- how much are you (as a founder) willing to give in terms of equity? In sharing your thoughts, please assume... More

Read 21 answers

Nikolay Derkach

July 30th, 2014

I'm considering joining a startup as a CTO/technical cofounder.In case of a completely new venture (just an idea), an even split seems to be fair.... More

Read 9 answers

Mike S Director at Vector Analytics

August 7th, 2015

Have tested idea. Need $200k to launch and survive for initial long sales cycle. Pre-money evaluation is $1.2m. Seed investor interested to fund $200k... More

Read 23 answers

Karan Rai Founder at Startup, E-commerce Entrepreneur ◆ Fashion & Beauty Writer ◆ Fashion Stylist

October 25th, 2015

An investor is willing to give me the startup capital I need, $40,000 to get my business off the ground.My business is just an idea at this stage.   The... More

Read 38 answers